The Upstarts Are Here!
They’re young, they’re brash, they’re smart, and they’re 77 million strong. Maybe you are one, maybe you want to partner with them, compete with them, or just get a good look at their playbook. You came to the right place. Upstarts! How GenY Entrepreneurs Are Rocking the World of Business and 8 Ways You Can Profit From Their Success is the result of more than two years of research on young entrepreneurs, but it’s just the beginning of an ongoing conversation. Here, I’ll not only introduce you to the amazing 60+ entrepreneurs in the book, but expand the tribe of Upstarts through blog posts, Q&As, and other dynamic content to which I hope you’ll contribute. The goal: to give readers of all ages a great set of tools for entrepreneurial success.
Featured Upstart
TerraCycle’s first product was an organic plant fertilizer made from worm castings (aka poop) that was so wildly popular that it quickly landed in major retail outlets. It was also the first consumer product to be made entirely from garbage.
Are You An Upstart?
If you’re in your twenties—give or take a year or two in either direction—and you have your own company and a story to tell, I’d like to hear from you.